Country Manager | Portugal

At Inizio Engage, we develop communication, promotion, and sales solutions for the Pharmaceutical Industry, partnering with some of the leading pharmaceutical companies at both local and global levels.

Exciting Opportunity!

An international healthcare company with ambitious growth plans for the Portuguese market is seeking an experienced and entrepreneurial Country Manager to establish, develop and lead its local operations.

This is a unique opportunity for a hands-on commercial leader who thrives in dynamic environments and enjoys building businesses from the ground up.

Unlike large multinational structures, this role requires a practical, agile and execution-focused professional capable of combining strategic thinking with day-to-day operational leadership.

The Country Manager will be responsible for driving business growth in Portugal, building market presence, developing commercial opportunities and establishing the foundations of a successful local organization.

The successful candidate will act as the company's primary representative in the Portuguese market, leading commercial initiatives while ensuring strong execution and sustainable business growth.

Key Responsibilities

• Develop and execute the company's commercial strategy in Portugal.
• Build and expand relationships with pharmacies, wholesalers, healthcare professionals and key stakeholders.
• Identify and develop new business opportunities.
• Drive sales growth and market penetration across the portfolio.
• Recruit, lead and develop a small, high-performing commercial team.
• Adapt marketing activities to local market requirements.
• Monitor and optimize marketing investments and ROI.
• Deliver accurate forecasting, performance reporting and market intelligence.
• Act as the local ambassador of the business.

Desired Profile

• Proven experience within Consumer Healthcare, Food Supplements, OTC, Wellness, Nutrition or Healthcare-related sectors.
• Strong knowledge of the Portuguese healthcare and pharmacy market.
• Demonstrated success in building or growing businesses from an early-stage or low-base environment.
• Experience managing and developing small commercial teams.
• Solid understanding of sales, marketing and commercial performance management.
• Experience working with distributors, pharmacies and healthcare channels.

Success Factors

• Highly practical and execution-oriented.
• Comfortable operating with autonomy and limited corporate infrastructure.
• Entrepreneurial, resilient and resourceful.
• Commercially driven and results-focused.
• Able to balance strategic thinking with operational delivery.
• Energetic, committed and hands-on.
• A trusted leader capable of building long-term relationships.
• Motivated by creating something rather than maintaining something.

Most importantly, we are looking for an individual who understands that success in a growing organization comes from taking ownership, making things happen and leading by example.

What We Offer

• The opportunity to build and shape a growing business in Portugal.
• Significant autonomy and decision-making responsibility.
• Exposure to an international healthcare environment.
• The possibility to create, lead and develop a local organization from the ground up.
• A role with genuine impact, visibility and long-term growth potential.

Next Steps

If you believe your experience and qualifications match the profile described above, we encourage you to apply by submitting your updated CV.

Note: Only shortlisted candidates will be contacted for the next stages of the recruitment process.

Final Message

This position is designed for a commercially minded builder, not a corporate caretaker. We are looking for someone who knows the market, understands how to create opportunities, thrives in an entrepreneurial environment and takes pride in turning potential into sustainable business growth.