Head of Branding

Nuclei

Remoto

Nuclei is a product company working with 25+ leading BFSI and telecom enterprises across multiple continents.

Before we started Nuclei, we listed down a few guiding principles. These were essentially the learnings from our past mistakes:

Think big, think global
Build a sustainable company, from various perspectives
Build for the long term, take long term decisions.
Leverage distribution

All the above points came together to form Nuclei’s vision - “To build a well-respected, global product company.”

What will you do?

Only one key responsibility - Craft the Nuclei story across our products, people, and culture.
You will have complete autonomy
You will work primarily with the CEO and VP, Product, to craft the brand story and define the narrative
You will define the branding strategy and leverage technology to execute single-handedly
Shape and communicate the culture and values of Nuclei so that they are visible internally and externally (talent, partners, and clients)
This is an individual contributor role, no expectations of managing a team
Build a deep understanding of various personas within the BFSI and Telecom industry, and accordingly shape the strategy

Who should apply?

Experience matters, but we value the attitude more
Deep understanding of building a B2B brand
Thinks deeply and is able to apply multiple frameworks while creating a strategy
High on empathy; Ability to shift perspectives and realign the story
Strong analytical skills and storytelling abilities
Independent. Appreciates freedom and takes on responsibilities
Flexible about engagement terms. Open to Part-time, Full-time or Short-term consulting contract
Location: Remote role. People based in Europe (GMT / CET Time Zones).