Market Research Manager
LIXIL
Remoto
Join LIXIL’s Brand & Strategy team and play a central role in shaping data‑driven decisions across Europe and beyond. This 13‑month maternity cover offers the opportunity to influence global product development, drive insight‑led strategy, and contribute to the expansion into new product categories.
About The Role
As part of the Marketing & Communication organisation, you will deliver audience insights that guide strategic decisions across brand, communications, and product development. You will manage end‑to‑end research projects, transform complex data into compelling stories, and help the business stay ahead of cultural, social, and sustainability trends.
You will work within a small insights team of two, embedded in a wider group of around fifty colleagues. The team supports communications, asset creation, and global product development, with increasing involvement in global initiatives.
Key Responsibilities
Lead Market Research Projects
- Manage qualitative and quantitative studies independently, including campaign and ad testing.
- Brief and steer external research agencies.
- Collaborate with internal stakeholders and review study outputs.
- Run multi‑market and ad‑hoc research projects from scoping to final presentation.
- Analyse research findings and translate them into clear, business‑relevant recommendations.
- Communicate insights to cross‑functional teams in a way that is accessible to non‑data professionals.
- Build compelling data‑driven narratives that support strategic decisions.
- Use primary and secondary sources such as research panels, databases, and desk research to answer business and brand questions.
- Continuously share insights with relevant teams and contribute to trend monitoring across markets.
- Assist the Brand & Strategy team with project‑based tasks.
- Contribute to communications, asset creation, and global product development initiatives.
- Bachelor’s degree in business, statistics, marketing, or a related field.
- 3–5 years of experience in market research, consumer insights, or business development.
- Strong analytical mindset and data fluency, with the ability to simplify complex information.
- Hands‑on experience with research tools and data visualisation platforms such as Tableau or Power BI.
- Skilled in Google Workspace or Microsoft Office.
- Comfortable managing multiple projects and collaborating with diverse, international teams.
- Curious, self‑driven, and eager to learn; able to work autonomously in a global environment.
- Fluent in English; German is a plus.
- Comfortable with occasional late meetings with the US.
- Professional onboarding and continuous learning opportunities.
- Comprehensive health management programmes, including Health Cashback and Hansefit.
- Access to a wide range of employee benefits, including discounts on travel, fashion, media, and more.
- A diverse, international, and highly motivated team that values creativity, innovation, and collaboration.
- The opportunity to shape the research function and influence global product direction.